Cecel Roebuck and Amy Lemley join the crew to talk about a new conference they’re planning: the International Therapeutic Floatation Conference. Cecel shares that his hope is to bring floatation therapy to a broader audience, especially including alternative health and similar medicinal practitioners. He envisions filling the audience with float center owners who can help share knowledge with the other service providers who attend. [Read more…] about International Therapeutic Floatation Conference w/Cecel & Amy
The team is back for the new year, and they’re sharing details about their holiday results. First, Dylan and Brain share details about how the Patreon support program is changing, and how you can get some amazing, full resolution photos to use in your marketing efforts.
Dylan shares his year-over-year gross sales increases (and a little throwback to that year his website was hacked…), and Amy talks about her gift certificate sales trends each year. She further explains the change in her strategy for offering discounts (or lack thereof!) during the holiday season. One of those ideas was to ask people to bring in gloves for a local organization in exchange for a discount on gift certificates. You might be surprised by the results.
Amy gives an update on her progress toward opening Float Alchemy, including a little mixup on the HVAC inspection that cost some extra time. [Read more…] about We’re Back Baby! (holiday sales review)
First of all, thanks to everyone who has supported us through Patreon. When we initially launched couldn’t have imagined the response we’d receive from the community. Thank you from the bottom of your hearts.
In 2018 we are trying something a little different with our $10 Patreon reward. Starting in February, we will be removing all previous photography from Patreon posts and will instead be e-mailing download links to the monthly photo sets to active Patrons at the beginning of each month.
Hosting the images on Flickr worked okay, but our new system will ensure you have the highest resolution images possible. This also means that patrons only receive photo sets for the months in which they’ve contributed. If you support us for 5 months in 2018, those 5 photo sets are yours for supporting us during those months. If someone signs up in March, they will not automatically have access to the previous photos sent in January and February. We think this will feel better for our long time supporters, and we think it will feel better for us providing them as well.
We haven’t forgotten about our long-time supporters! As a huge thank you for supporting us, any active patron who supported us in 2017 will get access to all of the photo sets we’ve posted in the last year, re-mastered and in higher resolutions. [Read more…] about Upcoming Patreon changes for 2018
In the final episode of our four-part series with John Mackenzie, a business coach who helps small businesses thrive, we explore leading employee development using performance reviews.
John shares why you should share the performance evaluation criteria early, why you should consider NOT linking performance reviews to compensation, and how to calibrate your ratings for consistency – no matter who is executing the actual review conversations.
Further, John provides great detail about what to include on your performance evaluation, and Amy describes how the process works for her team to link accomplishments and increased responsibility to pay raises. He suggests the best timelines for completing the appraisal process throughout an employee’s tenure.
To wrap it up, John recommends what three questions to ask your employees so they have the opportunity to provide feedback about YOUR performance as an owner or manager.
In Part 3 of a four-part series, we continue the conversation with John Mackenzie, a business coach who helps small businesses thrive.
John dives into detail about goals, starting with how to create SMART goals. He continues to expand on KPIs (key performance indicators) and success markers. John talks about “eating frogs” and “big rocks” – focusing on your goals first, and then fill your time with other tasks.
The whole team shares ideas and tips for maintaining focus to ensure the most important things are getting done.