This week, Dana Highfill joins the crew to give an update on Float North, the latest center preparing to open in the Portland area. Dana recently hosted an Open House to invite the public out to see her space and learn about floating. She shares how she handled the event itself, and the highs and lows that came immediately after. Her grand opening is just a few days away, and she’s mostly ready. [Read more…] about 143: Float North is Opening! Guest Dana Highfill
She’s back! Amy Grimes, our beloved co-host is back from a little leave spent opening her second location in Tennessee. She recaps the challenges of her opening, including going several months past their target date, being over budget, getting through challenging inspections, strained relationships, an unreliable and unethical contractor, and learning and taking over new modalities. Easy peasy stuff, yes? She shares the lessons they learned and how they survived all of the stress of nearly hitting financial rock bottom, and she talks about the reality of all that comes with this process when things go off track, including the tough emotions and the need for support. [Read more…] about 142: Amy Grimes is Back!
This week, Angela Mcallister joins us to talk about purchasing an existing float center in Chattanooga, Tennessee. She was an avid floater at the center for a couple of years, and stepped in to purchase it when the owner decided to sell.
Angela talks about the decision to leave the fundraising/sales worlds to take over a float center, and some of the details about the process, including purchasing just the assets of the business versus buying the entire LLC and its liabilities. She shares about the hurdles she had to overcome when trying to get the word out that the center was under new ownership and all the work that goes into rebranding. Angela talks about the team that helped her during the transition and how she revamped the space to improve both cosmetic and functional issues. [Read more…] about 124: Buying A Float Center w/ Angela Mcallister
In this week’s episode, Amy, Dylan, and Brian went live on Facebook to answer questions from listeners and live viewers.
In surprising news, Amy’s second location is going to move forward with a temporary U&O, which is a wonderful surprise after last week’s news that one inspector wouldn’t allow them to move forward. Amy also talks about the latest news in Rutherford County, Tennessee, where her new center is located, and where the local police department just arrested and closed the doors on over 20 businesses that were selling CBD products. Float Alchemy is going to carry such merchandise, so it’s a big concern, and Amy sheds a little light on all that has transpired in the past few days there. [Read more…] about FB Live QA! – FRP, CBD & Claustrophobic Potentiality
This week’s guest likely needs no introduction, as most float centers know of him and have been anxiously awaiting the publication of his latest study. Justin Feinstein from the Laureate Institute for Brain Research (LIBR) has just released the results of a five-year clinical study about the effects of floatation therapy on individuals with anxiety and depression. Dr. Feinstein shares the details of how the program was run and who the study participants were. After an extensive search for participants, his team found 50 individuals with severe anxiety to try floating so they could then report whether or not floatation was helpful. He shares stories of the “before and after” — almost as though he was speaking to two different people, before and after each individual’s float. The results of the study were overwhelmingly positive. Spoiler: 100% of participants reported positive short-term effects. Listen in for the three conclusions from this study.
Dr. Feinstein also shares tips for how float center owners can make their centers more inviting to clients who have anxiety. From here, he is hoping to begin longer-term trials to study the effects a consistent, ongoing float practice, in addition to studies on other mental issues. [Read more…] about Justin Feinstein & His Published Research Study Review