So how did it go with the trial run of the Virtual Float Conference? Well, the main speaker was in tears, people were “eeking”, and technology played nice, except when it didn’t. Of course, those tears were of gratitude, the eeks were from float friends who were excited to see each other, and technology is… technology.

The crew shares their experiences with Virtual Float Conference Preview – what it felt like on the “speaker stage”, all of the behind-the-scenes dishing, and how they enjoyed the Think Tanks and Discord parties.

While there were definitely a few learning moments, the full conference is going to be pretty amazing if the Preview was any indication. (Oh, and you might not want little ears to hear this one – just a few little fun mentions that you might not want to explain later.)

LINKS

www.floatconference.com/tickets

Sponsors
Float Helm
Floataway

In an interesting twist, our guest – who owns a marketing company – had great success and then closed her center. Heather Lawson Bradfield of Totum Advising Group also co-owned a float center in Florida until her business partner had a major accident and the pandemic hit.

[Read more…] about 194 – Digital Marketing with guest Heather Lawson-Bradfield

We’ve seen it happening more and more lately, and it can be heartbreaking to hear about float centers closing their doors, but tonight’s special guest brings some hope and an amazing spirit about closing the doors to his center. Carlos Casias of Float Los Alamos recently announced that he’ll be shutting down his operation after about four and a half years of ups and downs. He talks about the struggles his center encountered last year, and how they had big plans to restructure, rebrand, and relaunch… and then a pandemic hit. He battled the decision to continue taking on more debt or to “be selfish” and stop the financial crisis that was beginning to grow. He talks about all of those moments of realizing that bankruptcy is on the horizon, but how it is now going to be a relief, not the gloom and doom one would expect, as he begins to see a glimmer of hope after investing all of his time and energy into running his center, a two-person, two-tank dream for the past few years.

Sponsors
The Buoy Project – Keeping Centers Floating
Floataway

We’re getting excited about the 2020 Virtual Float Conference! We searched high and low to find some folks who are willing to talk to us about what’s happening with this year’s event, and thankfully, we found a few board members who were willing to talk about this year’s event! We got the inside scoop about what’s coming up this September, including how you’ll have an opportunity to not only hear some amazing speakers, but also have really cool ways to connect with fellow attendees, “create your own” topics, see some familiar floaty faces, and still party Float Con style! And a big spoiler: if you can’t attend a session live, you’ll have immediate access to watch it later!

Links
Float Conference Tickets (early bird special ends July 31st)

Sponsors
The Buoy Project
Maximum Floats
Floataway