As we kick off our float center marketing series, we invite some industry leaders to join us. Experts they are, but picking just a single client demographic to pursue? They failed. Graham and Ashkahn from Float On are back on the pod again to share their unconventional advice on finding your target audience. You’ll hear about the “best customer profile” at Float Sixty, The Float Shoppe, NH Float, Sukhino Float Center, and Float On – sort of.

[Read more…] about Target Demographics with Graham & Ashkahn

Everyone’s favorite podcast crews are all together at once! This week, the infamous Grashkahn – Graham and Ashkahn join the Art of the Float to talk about the upcoming Float Conference! This is the TENTH annual event, so we asked them how it feels to be on year 3 of releasing the conference into the wild. Because it’s been a minute since the whole salty crew has been together, we also had to travel through time to see how pandemic life has been for the dynamic duo – sharing a household and three businesses. Spoiler: “Make work as fun as possible” is their motto.

[Read more…] about Float Conference 2021 Hype with Graham & Ashkahn!

We are so excited to share the roundtable discussion that took place after Dr. Feintsein laid out his vision for the Float Research Collective. Thanks to everyone who participated in this!

[Read more…] about 224: Float Research Collective Roundtable Discussion

It’s been a minute since the crew has seen each other, so this episode is a hodgepodge of personal stories, big news bombs, and inspirational growth.

[Read more…] about 223: We’ve Got Issues

Dr Feinstein walks us throught his vision of the Float Research Collective and invites you to join and work in different groups within the FRC!

[Read more…] about 222: DR. Feinstein Float Research Collective Brainstorm Speech