Business Strategy
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Recently I’ve been asked by a number of float center owners if we charge people for no-shows. When we first opened we had no cancellation policy. No-shows were pretty common, particularly with daily deal coupon purchasers, and we simply ate the loss of not filling our tanks for that day. It wasn’t until we started…
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During the 2013 float conference Graham Talley talked on stage about how he couldn’t imagine hiring someone based on their resume. He found hiring based on internships to be exponentially better. This stuck with me over the months following the conference. The same questions kept percolating: If I don’t have an internship program, what is…
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In any brick and mortar business it’s important to have a set time to clean and make tweaks on existing equipment. For some businesses it’s a few hours needed once a month; For float centers you will need this once a week. If you are just starting your float center business, you may want to…
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Income benefits? One of the most common questions I get asked is “Do you make more money with massage and acupuncture being part of your business?” The very simple answer to that is no; and no-matter what combination of how much you charge for massage, charge for floats and pay your practitioners, float rooms will…
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Yesterday I was enjoying the summer weather, laying in the sun at a local park. Dogs filled their designated play area, a pickup game of frisbee golf had formed near me, and I was just falling asleep when I received a call from a Kentucky area code. I was pleased to learn upon answering the…