Join us on another trip into the mind of Dr. FLUX! We catch up with FLUX’s recent personal history, psychological journey and what his next Float Conference presentation will be. experience this fun, heartfelt, and fascinating episode that kicks off a series of Float Conference special episodes!
If you attended the 2022 Float Conference in Portland, Maine, you might remember a special presentation diving into the fascinating history behind the founder of sensory deprivation. Marshall Hammond from Float Tank Solutions and Float On in Portland joins us in this episode to discuss John C. Lilly’s interesting history. You’ll hear about Lilly’s time at St. Thomas, his dolphin research, his continued connections to the CIA and Project MKULTRA. It’s a wild ride!
Marshall has been floating and working with the float world since 2012, and he has spent many years studying Dr. Lilly and plans to write a book about all that he’s learned. If you’d like to learn more, be sure to check out Marshall’s podcast and Patreon called Deep State History.
Your hosts started out with one goal in mind – to talk about kids and floating. But in true Art of the Float fashion, they couldn’t just leave it at that. So this episode is like three in one!
First up, you’ll learn about what each host does (or doesn’t do) in the way of hosting floats for kids – policies to implement, waivers, conversations to have, and pricing. You’ll learn what questions you should ask upfront and why it’s so important to forewarn the parent about the potential for stinging.
Then you’ll journey through a valuable sidebar conversation about donating floats and whether or not members get to keep their credits after they cancel. Two are a hard yes, and one says nope, but with a twist.
If you missed last year’s Float Conference, or if you chose to attend the amazing breathwork session that happened at the same time, and you missed Kim’s “Creating an Organic Sales Funnel” workshop, you’re in luck! In this episode, Kim breaks down a few key points about implementing some strategies to get folks to come back through the door again after their first float. You’ll hear some common challenges to getting returning guests, how to create a powerful offer that isn’t salesy, how to create “soft sell touchpoints”, and how to create a successful mindset to motivate your team (or yourself!).
It’s not just about creating a killer deal or setting quotas. Creating an effective organic sales funnel involves thinking about your why – understanding that you opened your doors to help your community find relief from the world and all that comes with the human condition – and remembering that “selling” is really just “helping”.
Be sure to take a few notes, and for your homework, try at least one of the strategies discussed, and then we’d love to hear how it goes for you! Send us a message so we can share it with the world!
Cassie is the Founder of Deva Coffee joins the pod and spills the beans on why they created a coffee company who’s current mission is to help fund float research! Find out why Deva Coffee is such a great pairing with floating and how you can sell coffee at your float center while supporting the FRC!