With a chainsaw in one hand and my iPhone in the other, I found myself absentmindedly checking the Float Shoppe email in the middle of a forest in Montana. I was helping my aunt clear and burn excess brush and fallen limbs on her property, a place I had come to for an overdue trip away from the running business. An email sent from Yelp about new feedback had popped into my inbox and I forgot about vacation to excitedly open it. My excitement crumbled to the floor as I read the e-mail. “We got a 1 star review?!” [Read more…] about A Cry for Yelp!