Hap-, Hap-, Hap-, Happy Holidays, to you! The crew is back to dish about how the holiday season is kicking off. With Black Friday, Small Business Saturday/Sunday (is that really a thing, Gloria?!), and Cyber Monday in the rearview mirror, Dylan, Drew, Gloria, and Kim talk about the sales they’re doing… or not doing and why.
Is it better to create FOMO (fear of missing out) with shorter timeframes to capture deals? Or continue that chill, floaty vibe with a longer sale that doesn’t rush anyone? What about in-person only deals? Should you reserve the best prices for new folks or members? And why on Earth wouldn’t you want current clients to come in to your center for a special event? Drew has a compelling reason, so be sure to listen. You’ll hear how it’s going since Black Friday was later in the year, and how that’s impacting shopping habits so far, as well as why getting 3 hours of sleep doesn’t make for a bangin’ Small Business Saturday. We hide nothing….