Tobin Cooley is a board certified acoustical engineer and president of Listen Acoustics and joins the show to talk about managing sound in and around your float center. Tobin is in the business of making buildings sound good, whether it’s a concert hall, recording studio, or float center, by blocking out the sound you don’t want and enhancing the sound you do want. He’s taking questions submitted by the float community and dives into the topics of echo chambers, mass loaded vinyl, the value of specialty products, optimizing soundproofing on a budget, the meaning of STC, IIC, and OITC ratings, avoiding weak spots in soundproofing, and the importance of double-stud walls between float rooms. [Read more…] about Sound Proofing with Tobin Cooley
Dustin Erickson of Float Space in Kelowna, BC joins the show to talk about the history of his center, re-branding, and changing membership structures. Since opening his center three years ago, Dustin hasn’t been shy about implementing innovative change and has altered his membership structure six times with the goal of fostering a community that floats regularly. He received quite a bit of backlash initially after implementing a floater etiquette that puts more responsibility on the floater, such as bringing their own towel and earplugs and scheduling online, but allows for reduced pricing. He shares why he took that step and how it’s been going for the past six months. [Read more…] about 101 Business Models with Dustin Erickson
The creators of “Rise – A Float Gathering” join the show to discuss this new, annual event to be held April 28-30 in St. Louis. Kevin, Jake, and Marcio started Float STL in 2015 and noticed the float community was hungry for more opportunities to gather and connect. As the industry grows larger, they want to provide a space to tap back into the spirit of the float…and also to show everyone beautiful St. Louis! They walk us through what they’ve planned for the weekend and the speakers they’ve lined up.
Amy and Mark had an occurrence this week that forced them remember how they’ve separated their roles and responsibilities as business partners and why it’s important to respect one another’s role. Amy discusses the complexities of being a manager and business partner and how difficult it is to define in a manual.
Also reflecting on his role as a manager this week, Dylan and Sandra have been grappling with how they handled the firing of a dear employee last month and feeling that there was more they could have done. He and Amy discuss how managers aren’t perfect but can learn from each experience and move forward.
[Read more…] about Rise – A Float Gathering
The gang is joined this week by Meredith and Dustin of Do Nothing Floatation Centre in Invermere BC Canada. The day after they found out they were pregnant, Dustin realized that construction wasn’t what fulfilled him and became empowered to form the vision for a float center that incorporated Meredith’s passion for utilizing local food. With kids helping with demolition and parents, both contractors, helping with construction, it’s been a true family affair! In addition to floating, the center offers Reiki, massage, workshops, therapeutic yoga, and a juice and smoothie bar.
Although starting a new business can be risky, especially when trying to provide a secure base for a family, Meredith talks about why she had no fear. They talk about how they divided responsibilities, both for developing the business and for caring for the family. It’s not for the faint of heart, though, and they share how they’ve formed their solid base in their relationship. Meredith and Dustin are also very passionate about making sure that everyone can float who needs to and talk about the discounted pricing, scholarships, and other programs they offer for clients with medical conditions. [Read more…] about Starting a Float Center with a Family
It’s the 70th episode of the Art of the Float podcast, and the gang are circling their mics to debrief after last week’s industry roundtable discussion and check in on float center happenings. Engineer Brian also pops on to reflect on the strange, disappointing experience he and Dylan had at a Tony Robbins event in Portland.
They went in hungry for motivation and business advice but found themselves the target of sales pitch after sales pitch and feeling taken advantage of. Brian brought his notebook though and shares some insightful tidbits from both Gary Vaynerchuck and Tony Robbins. The good and the bad both offer takeaways for entrepreneurs about providing value to clients.
The Float Shack has been seeing a lot of floaters from the Wounded Warrior Project, and Lance reflects on why participating in the program hasn’t been as positive as he’d predicted. Helping people is the goal, and he talks about what types of campaigns he’d rather do that aim to help those in need but are also good for the business. [Read more…] about The Tony Robbins Experience!